416.307.4042
- Acted as counsel in more than 200 trademark opposition and summary expungement proceedings
- Acted as counsel in more than two dozen domain name dispute resolution arbitration cases
- Advised a professional sports league concerning IP issues in various legal proceedings arising from human rights complaints regarding a team’s use of its registered trademark
- Acted as intellectual property counsel to Rogers Media in its acquisition of CityTV from CTVglobemedia
- Acted as intellectual property counsel to AXA Canada in its acquisition of The Citadel General Assurance Company
- Acted as intellectual property counsel to Trader Media Corp. in its acquisition by Yellow Pages Media Group
- Advised Rogers Stadium Limited Partnership, part of Rogers Communications, on intellectual property issues during its purchase of the Toronto SkyDome (now Rogers Centre)
- Acted as intellectual property counsel to Rogers Communications in its acquisition of The Toronto Blue Jays Baseball Club and continues to provide intellectual property advice to the team’s ownership, including sponsorship, licensing and marketing activities
- Provides ongoing counsel to world-famous brands in industries including: beverage alcohol, insurance, financial services, furniture retail, professional sports; entertainment; film production; telecommunications; education; cosmaceuticals; food; security; professional services; software; kitchen appliances
- Meets with government officials regarding proposed changes to Canada’s trademark legislation and regulations
- Acted as the principal drafter of the submissions by the International Trademark Association (INTA) to the Government of Canada’s various consultations concerning Canada’s accession to the Madrid Protocol, the Nice Agreement and the Singapore Treaty and the related amendments to the Trademarks Act and the Trademarks Regulations
- Called by the House of Commons Standing Committee on Industry, Science and Technology to testify as an expert witness concerning Bill C-8 (An Act to amend the Copyright Act and the Trade-marks Act and to make consequential amendments to other Acts)
Peter Giddens*
He | Him
Expertise
Franchising & Distribution
Intellectual Property
Marketing & Advertising
Media, Communications & Entertainment
Technology
